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A renowned, specialist financial services company is on the lookout for an experienced individual to set up and run an internal agency for their direct marketing, digital, and above-the-line initiatives. This exciting opportunity as head of in-house ad agency is ideal for someone with direct, digital, and financial services experience. Reporting to the head of marketing, the role will be accountable for the smooth implementation of the in-house agency and leadership of designers, production, and traffic functions. The successful candidate will be someone who has a strong direct marketing focus but will also be involved in the full spectrum of channel outputs, including ATL and digital. You will enjoy the privilege of working on multiple brands and channels within the marketing department and will be required to liaise with our internal and external customers to understand the company’s market positioning, brand messaging and marketing requirements for design purposes. Show us your robust experience in creative design in the direct marketing, digital, and ATL fields, with a proven track record of having established and run an in-house agency to make this fabulous job yours! Ensuring corporate identity consistency across all platforms, content assimilation, managing scoping, product info gathering, copy, etc. Ensuring marketing collateral is well defined to the businesses target market according to relevant market segment, etc. The conceptualisation of new content as briefed by business such as digital aids, tools, infographics, etc.
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